Is Gifting Becoming Too Transactional?

Gifting today often feels rushed and transactional, focused more on price tags than personal meaning. True gifting is about connection, thoughtfulness, and emotion. It’s time to bring back intentionality, where every gift tells a story and leaves a lasting impact.

Cozy Corner Essentials

8/2/20251 min read

Is Gifting Becoming Too Transactional?

In a world where gifting has become a checklist item - especially in corporate settings, have we lost the true essence of giving?

Too often, gifts are chosen for convenience, not connection.
Quantity over quality. Logos over meaning.

But gifting, at its heart, is a language.
A way to say thank you, we value you, we remember you.

At Cozy Corner Essentials, we believe that gifts should do more than fill a bag, they should create an experience, spark an emotion, and leave a lasting memory. Whether it’s a hand-poured candle, a thoughtfully curated hamper, or a simple gesture, it’s the intention behind the gift that matters.

Here's how we wrapped a box of joy for one of our customers:
https://lnk.ink/SrXSs

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What do you think?
Has gifting in business, events, or hospitality become too transactional?
Or do you believe the heart of gifting is still alive?

Your thoughts are welcome!